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Adobe Customer Journey Analytics Business Practitioner Professional Sample Questions:

1. Your team is sharing monthly campaign performance reports with external partners, but some partners report missing files. After investigating, you discover that access permissions were not set correctly. What should you do next?
Response:

A) Reassign report distribution tasks to the marketing team.
B) Update access permissions to include all intended recipients.
C) Increase the report delivery frequency.
D) Use fallback metrics for incomplete reports.

2. Which key steps should be performed when translating business questions into data components in Adobe CJA?
(Select two.)
Response:

A) Identify Relevant Metrics
B) Apply Pre-Built Visualizations
C) Define Dimensions for Analysis
D) Create Data Views Manually

3. The call center of a company has seen a spike in recent call volume, and they have discovered the cause to be their website. The analytics team has been tasked with uncovering the reason for these calls using a Data View that combines call center data and website analytics data, and they want to know what part of the site is driving the call center volume up.
Which action would help answer that question?
Response:

A) Create a freeform table showing Calls (as your dimension), Call Reason (as your metric).
B) Create a freeform table showing Call Reason (as your dimension), Calls (Time Decay | 15 minutes attribution Lookback window: Session) as your metric.
C) Create a freeform table showing Page Name (as your dimension), Calls (Time Decay | 15 minutes attribution Lookback window: Session) as your metric.
D) Create a freeform table showing Call Reason (as your dimension), Page Views (Time Decay | 15 minutes attribution Lookback window: Session) as your metric.

4. At Company A, you are directed to reorganize projects and use subfolders to further group associated Workspaces. What is the maximum number of subfolder levels in a single folder within Customer Journey Analytics Projects folder management system?
Response:

A) 50 subfolders
B) 100 subfolders
C) 10 subfolders
D) 5 subfolders

5. Which steps should be taken when creating reports for external business partners?
(Select two.)
Response:

A) Use Report Export Templates
B) Create Custom Data Views
C) Apply Data Privacy Rules
D) Assign Temporary Report Access

Solutions: