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Adobe Real-Time CDP Business Practitioner Professional Sample Questions:

1. A data architect is configuring an XDM data model to onboard customer data to the Real-Time Customer Profile.
Which three items should the data architect keep in mind when defining identities for the data model? (Choose three.)

A) A schema's identity field(s) should have values unique to a single customer profile.
B) Field(s) intended to be used for identity service must be of type string.
C) A schema must have a single primary identity in order for the schema to be enabled for use in the Real-Time Customer Profile.
D) A schema must have one primary identity and one other person identity.
E) A schema must use an identity Map for ingesting identities.

2. What features support data governance in Adobe RT-CDP? (Select two.)

A) Role-based access control (RBAC).
B) Probabilistic identity stitching.
C) Identity Graph integration.
D) Data retention policy management.

3. A company based out of California would like to delete profile data from the Adobe Experience Platform (AEP) profile store and data lake based on their customer request. They have reached out to a Real-Time CDP consultant with the list of profiles to perform the deletion task for them.
What is the recommended approach to delete the profile data from AEP?

A) Leverage privacy service and submit the delete request under CCPA regulation type for a given namespace and identity value
B) Use the Segment Export feature to delete the profiles from the dataset and profile store
C) Leverage query service, create a query by excluding the profiles shared by customer, delete the batches from dataset, and insert data from query output
D) Build a custom solution by leveraging the delete entity API to delete the profiles from both data lake and profile store

4. A data architect is tasked with enabling same-page and next-page personalization use cases via Adobe Target to ensure real-time targeting based on customer's interaction on the website.
Which two are prerequisites for activating the audiences to Adobe Target for onsite personalization? (Choose two.)

A) Create a separate workspace in Adobe Target for real-time and next-page personalization
B) Implement a custom merge policy to evaluate audiences in real-time
C) Grant users access to the default workspace and the Approver role
D) Activate the Active-On-Edge merge policy to constantly evaluate audiences on the edge

5. After creating the Entity Relationship Diagram (ERD) of the data sources that will be connected into an Adobe Experience Platform (AEP) implementation for a utility company, the service details (including information such as name, cost, type, and category) appear multiple times across different entities (for example, in the transactional events and in the customer profile details).
When designing the XDM data model for that ERD, the data architect and the business stakeholders validate that the service details information must be included at both levels, record, and time series. The service details will be used multiple times within the same structure. In what two ways should the service details be defined in the AEP data model to make it consistent and re-usable? (Choose two.)

A) Create a Class
B) Create a Data Type
C) Create a Schema
D) Create a Field Group (cross-class)

Solutions: