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Facebook Certified Community Manager Sample Questions:

1. A community manager works on a Facebook group that handles sensitive subject matter. The personal identities of the group's admin team must be kept confidential. The community manager wants to enable the admins to moderate discussions while fully protecting their personal profiles from harassment.
What should the community manager do?

A) Create a joint moderation account with the name of the group
B) Make the team's Facebook Page an admin of the group
C) Enforce a strict policy of blocking any profile that sends a message to a member of the admin team
D) Enter a list of potentially offending keywords into the moderation tool

2. A hair salon supplier wants to create an online community to boost online store sales. The goal is to track trends and showcase products.
Their mission is to become the leading source for style inspiration, which requires them to stay at the forefront of a fast-moving industry and maintain appeal among a mass audience.
On which set of KPIs should the community manager focus?

A) Reach Sentiment Website traffic
B) Website traffic Sentiment Audience growth
C) Reach Audience growth Sentiment
D) Reach Website traffic Audience growth

3. A regional chapter of a nonprofit organization is under threat of closure from its national committee. The community manager has been invited to a meeting to provide evidence of the value that the local chapter brings to members in its geographic area and to discuss the proposed plans.
Which two actions should the community manager take to prepare for the meeting? (Choose 2)

A) Invite the community to submit their success stories so they can be shared with the national committee
B) Monitor sentiment across digital channels within the organization's area of focus
C) Initiate a petition against the proposed closure and ask community members to circulate it widely
D) Send a message to each of the community members requesting their opinions of the proposed closure

4. A growing business wants to create a yearly summit for current and prospective customers to increase awareness and drive sales. The community manager needs to convert 30% of existing community members into buying tickets for the inaugural event.
Which two steps should the community manager take to accomplish this task? (Choose 2)

A) Reach out privately to community members who might be interested in attending
B) Post a link to the event website with a daily reminder to purchase
C) Provide discount codes to community members who buy early bird tickets
D) Schedule event speakers to host Q&As in the community leading up to the event

5. A parenting support group of deeply connected people has started growing quickly. The leadership team receives several reports that the group is now too big and discussions frequently stray from the intended topic. To continue to develop the tight bonds the community previously cultivated and to address the concerns of long-standing members, the community manager needs to create new groups that focus on specific topics.
In which two ways can the community manager establish these topically focused groups? (Choose 2)

A) Launch a few groups, announce them in the current one and begin to create content for those new groups
B) Create a poll to ask members what interests them and what they want these new groups to focus on
C) Analyze the most popular posts for the last six months and create groups based on those post topics
D) Join similar groups to see what they are discussing and create groups related to those topic

Solutions: