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IBM DemandTec Sales Mastery Test v1 Sample Questions:

1. IBM's Enterprise Marketing Management (EMM) portfolio has solutions for various audiences. What is the audience for the DemandTec solutions?

A) Digital marketers
B) Marketing leaders, planners and decision makers
C) Merchandising and sales planners
D) Customer relationship marketers

2. The target buyer for DemandTec Promotion Planning and DemandTec Promotion Execution includes all but which of the following roles?

A) VP Marketing
B) VP Merchandising
C) VP Advertising
D) CFO

3. What is the typical gross margin dollar increase from using DemandTec Markdown Optimization?

A) 5-20%
B) 0-1%
C) 2-5%
D) 10+%

4. DemandTec's End to End Promotion Management (ETEP) solution includes all of the following capabilities except for:

A) Promotion Execution
B) Promotion Optimization
C) Promotion Planning
D) Price Optimization

Solutions: