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最新的 Facebook Certified Professional 600-101 免費考試真題:
1. A pharmaceutical brand announces a new drug to stop the spread of a major disease. After the brand shares a press release on its social channels, 10 people claim that another one of the brand's drugs causes serious side effects. A health reporter for a major newspaper picks up the story and shares the comments on their own channel. Dozens of additional relevant comments are shared on the brand's press release post. Leadership asks the community manager to document organic, relevant comments over the next two weeks.
Which course of action should the community manager take to efficiently monitor the conversation for potential escalations?
A) Activate a news alert for additional articles
B) Create a post specifically to gather feedback from the community
C) Create and track relevant keywords on social media channels
D) Review comments on the company's press release post
2. The only community manager of a Brazilian national football fan group with 2 million members needs support to ensure content is on topic. The community manager notices an increase of spam videos in other languages in the group.
Which three options should the community manager use to keep the group relevant? (Choose 3)
A) Remove all members who post in a non-local language
B) Set up post approval for all members
C) Encourage members to report content to admins
D) Use Group Insights to identify potential moderators
E) Reject all new membership requests
3. A small, local online community of 5,000 members is launching a major outreach project to double membership by the end of the year. The community is focused on physical activity and doesn't show preference for any age group or gender.
The community is based on Facebook and uses a group as the primary hub where people can connect.
What's the most efficient way for the community manager to expand local reach?
A) Partner with a national newspaper and publish an article about the community
B) Encourage the moderation team to comment more on the content
C) Place targeted ads for potential members using fitness and wellness interest targeting
D) Launch a referral program for current members to invite their neighbors to join the community
4. A well-established community of over 50,000 reports a universally high satisfaction rate from members via surveys and polls. However, a contingent of 2,000 members plan to form their own community organization due to ideological disagreements within the incumbent community. The new community has a similar mission but different branding. The members of the new community want to continue to participate in the existing community but put more effort into the new organization.
How should the incumbent community manager proceed?
A) Continue to focus on the original community
B) Link to the new community and encourage people to join it
C) Remove the members who are joining the new community
D) Create a post that discourages members from joining the new community
5. A jewelry brand has a Facebook Page it uses to attract people to its website.
The community manager regularly selects top performing organic posts to be repurposed into creative for paid ads on Facebook.
The community manager has the following pieces of content: Post type Reach Engagement Website clicks Conversion rate Livestream 15,745 5,432 805 5%
Image 7,998 2,362 799 10%
Poll 4,770 1.520 175 3.6%
Video 10,523 5,480 429 4%
Which piece of content should the community manager expect to perform best in an initial advertising campaign?
A) The image
B) The poll
C) The video
D) The livestream
問題與答案:
| 問題 #1 答案: C | 問題 #2 答案: B,C,D | 問題 #3 答案: D | 問題 #4 答案: A,D | 問題 #5 答案: A |


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