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最新的 Salesforce Certification EEB101 免費考試真題:

1. An account has a Subscriber Key enabled, and will be providing a unique key for each subscriber from an external system. A marketer wants to create a data extension for sending email campaigns. What steps would the marketer take when creating the data extension? (Choose 2)

A) Set the column representing the Subscriber Key as a Primary Key
B) Check the "Is Sendable" option
C) Relate the Email address to the Suscriber Key
D) Set the Email address column as a Primary Key

2. A marketer needs to test personalized content in an email prior to sending. How can the marketer easily minimize the possibility of someone unsubscribing during the testing process?

A) Send the marketing team a link to the Subscriber Preview of the email.
B) Deselect the option to Enable System Generated Links in the Test Send.
C) Create a version of the email that does not include the unsubscribe link.
D) Send to a Test Data Extension via the Send Flow.

3. What are some things you should automate as an email marketer?

A) Implement Customer satisfaction programs.
B) Automate a welcome program.....use automatic email marketing drip campaign and tie in social channels like Facebook and Twitter.
C) Capitalize on Cross-sell and upset opportunities. Send email receipts or online transaction confirmations and include offers in those.
D) Automate Cart Abandonment Campaigns, integrate web analytics and email marketing systems to run campaigns based on behavior.

4. How can a subscriber update their profile attributes?

A) By calling customer service
B) By emailing their sales representative
C) By unsubscribing from a list
D) By accessing the profile center

5. Northern Trail Outfitters (NTO) would like to target members who recently received and opened any promotional email with the subject line "NTO Spring Sale." What feature should be used to target these members?

A) Group Refresh
B) Email Send Report
C) Engagement Split
D) SQL Query Activity

問題與答案：