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Google Search Advertising Advanced Exam Practice Test Sample Questions:

1. In which of the following colors do the unposted local changes appear?

A) Purple
B) Red
C) Green
D) Blue

2. You are investigating Google AdWords double-serving policy for a client. You learn that Google AdWords doesn't allow multiple ads from the same client, based on duplicate keywords. You also learn that individuals advertising for themselves, or for their own businesses, may only have a single AdWords account. Does Google have any exceptions for the number of AdWords account a person can manage?

A) Yes, if you use a My Client Center account, you may have multiple accounts.
B) Yes, if you have two or more landing sites on different domains, you can manage one Google AdWords account for each domain.
C) Yes, if you have two or more products to sell from the same domain, you can manage one Google AdWords account for each product.
D) No. All Google AdWords participants can have just one Google AdWords account.

3. When a Google AdWords user targets a language for his business, there are three choices as part of the targeting. Which of the following is NOT a language targeting choice in Google AdWords?

A) Domain origination
B) Multiple languages
C) Combine with location targeting
D) Single language

4. Which of the following is the process of promoting and marketing a website through paid listings on search engines?

A) Inorganic marketing
B) Search engine optimization
C) Search engine marketing
D) Organic marketing

5. Steve is a web marketing consultant, and he's reviewing a client's Google AdWords. Steve is interested in the keyword analysis field on the Keywords tab, in the client's campaign. When Steve looks at the keywords quality score, he can determine how well the keyword is likely to perform.
What is the scale that Google displays the Quality Score?

A) Very high, Moderate, Low, Poor
B) 1 to 10
C) Google does not reveal the Quality Score as it is proprietary information.
D) 1 to 100

Solutions: