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Google Search Advertising Advanced Exam Practice Test Sample Questions:

1. You have created a report for you and your client, regarding several performance factors. You receive an email asking you to download your report from the Report Center. Your report, as it turns out, is too big for Google to email. What is the maximum size of reports in an email sent through Google?

A) 66MB]
B) 50MB
C) 2MB
D) 25MB

2. You have searched Google and have noticed that your advertisement is not appearing. You've
checked the billing information and confirmed the ad approval status and confirmed that your ad is approved and being billed properly. What other tool can you use to help resolve the problem with your ad not appearing?

A) Ads Diagnostic Tool
B) Google Pack
C) Google Analytics Tool
D) Webmaster Tools

3. Caroline is working to optimize her Google AdWords. She wants to experiment with the content of her website, to determine what users are responding to, best. She is receiving clickthroughs to her website, but she wants to convert more of these users to sales. What tool can Caroline use to test parts of her website?

A) Website optimizer
B) Traffic Estimator
C) Google Analytics
D) Conversion optimizer

4. Julie's company has created a video ad for the Google Content Network and she has elected to use the CPC pricing. Julie's manager is concerned that the CPC pricing will be expensive, as the company will have to pay each time the video is played. What should Julie tell her manager about the costs of the CPC pricing?

A) The company will pay for each click on the video's stop button, as video ads are being playing automatically.
B) The company will pay for each click on the video that leads a user to the destination websit e.
C) The company will pay for each click to watch the video.
D) The company will pay for each click to watch the video, as long as the person watches the video in its entirety.

5. How often does Google calculate a quality score?

A) Every time a keyword matches a search query
B) Hourly
C) Daily
D) Once

Solutions: