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CIMA Managing Finance in a Digital World Sample Questions:

1. There are four approaches to system changeover, each of which varies in terms of risk, cost and time. When there is a need to minimise costs and time the most suitable approach would be:

A) Direct changeover
B) Phased changeover
C) Parallel running
D) Pilot operation

2. Which of the following defines key performance indicators (KPls)?

A) KPIS are used to measure operational activities only
B) KPIs are used to create critical success factors.
C) KPIs are the measures which indicate whether or not a critical success factor is being achieved
D) KPIs are the measures which indicate whether or not the critical success factors are SMART.

3. The use of big data and smart technology by the sales and marketing function of an organisation is most likely to be associated with which of the following?

A) Supply chain collaboration
B) Service improvements
C) Alleviating bottle necks
D) Social media trends

4. There are several inter-related activities thought critical in implementing internal marketing. Which THREE are valid?

A) Internal communications
B) Internal customer segmentation
C) Competitor analysis
D) Regular customer surveys
E) Advertising
F) Social media

5. Karl runs a factory. He wants his employs to feel that their role in the company has meaning.
Which of the following would help to make his employees feel this way?

A) Ensure each employee has a degree of independence and flexibility.
B) Ensure that all employees have a variety of jobs to do.
C) Ensure employees can see the results of their work.
D) Ensure each task has a clear identity, with it being made clear how that task fits into the overall operation.
E) Ensure each task is significant in some way.

Solutions: