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IBM Unica Campaign V8.5 Sample Questions:

1. A customer has accidentally retired an offer in Unica Campaign. What is the fastest and simplest way a specialist can resolve this problem?

A) Reactivate the offer from the offer list within Campaign. It will maintain the same offer code.
B) Make a duplicate copy of the retired offer and a new offer code will be assigned.
C) Identify the offer that was retired, go into the system tables and reverse its status using SQL queries.
D) Create a new offer by using the same offer template and attributes.

2. A specialist is asked to review a flowchart and find areas that are candidates for performance optimization. Which two of the following choices are the BEST steps to take?

A) Review the max query threads setting in each Segment box. In some boxes it may make sense to increase the maximum (if set to lower than thetotal segments), and in some cases it may make sense to decrease the maximum.
B) Review all the top level Select boxes for criteria that can be combined and also for derived fields that may be able to be moved further down abranch in the flowchart.
C) Review the AllowSegmentUsingSqlCase setting for the data source used by the flowchart. Consider setting to false if all segment boxes havemutually exclusive segments.
D) Review flowchart queries for cases where base-to-base table joins are performed so that they might be replaced with base-to-dimension tablejoins.
E) Review all Segment boxes, and ensure that segment by field configuration is used.

3. A customer has Unica Campaign installed on a UNIX operating system and is having problems with character encoding. Specifically, they notice that non-ASCII characters are corrupted only when written to flat files. Which Unica configuration setting should be checked?

A) JAVA_OPTIONS or JVM arguments need to be set to UTF-8 in the Web Application server.
B) Configuration > Settings --> Campaign > partitions > partition[n] > dataSources - stringencoding setting.
C) Configuration > Settings --> Campaign > partitions > partition[n] > server > encoding > stringEncoding.
D) Configuration > Settings --> Campaign > unicaACListener > systemStringEncoding.

4. In a Unica Campaign flowchart Select process, how can a custom macro be profiled so that it appears in the Select process "Available Fields" menu?

A) Select "Options" from the main menu in a flowchart, choose "Custom Macros...". Click "New Macro" and add the macro name and fieldexpression. Go to the "Select" process and choose the macro from the "Available Fields" column.
B) In the "Select" process box, create a "Derived Field" with a field name Profile_Test and enter the macro name in the expression field. Go tothe "Select" process "Source" tab and select the macro from the "Available Fields" column.
C) In the "Select" process box "Source" tab, click the Input field and the drop-down list appears. Go to "Tables", select "UA_CUSTOMMACROS",and select the macro from the list. Select the macro when it appears in the "Available Fields" column.
D) Select "Options" from the main menu in a flowchart, choose "Custom Macros...". Click "New Item" and add the macro name and field expression.Go to the "Select" process and choose the macro from the "Available Fields" column.

5. A user is designing a Campaign flowchart. The user wants to retrieve and use a derived field which was saved in a previous Campaign. Which of the steps below is correct to achieve this task?

A) Retrieve the expression from the Stored Derived fields directory in a Select process box.
B) The user cannot retrieve derived field expressions saved in other Campaigns.
C) Search the previous Campaign and copy the required derived field expression.
D) Retrieve the expression from the Stored Derived fields directory from the Options menu.

Solutions: