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IBM Unica Campaign V8.5 Sample Questions:

1. In a Unica Campaign Flowchart, a customer database table (see below) is mapped in a Select process box. There is a requirement to segment and organize customers based on their income, which would typically have the values "HIGH" for customers whose income is greater than 100000 and "LOW" for customers whose income is less than or equal to 100000. This value needs to be output with the final target list.

Ideally which step should be executed to get the task done?

A) Create a Persistent Derived field with the logic : IF(Customer_Demographic_Info.Income > 100000,'HIGH','LOW').
B) Create a Strategic Segment with the logic : IF(Customer_Demographic_Info.Income > 100000,'HIGH','LOW').
C) Create a User Variable HIGH and LOW with the logic: IF(Customer_Demographic_Info.Income > 100000,'HIGH','LOW').
D) Alter the table to add a new column with the required logic.

2. Which Unica Campaign V8.5 utility is used to update record counts in a catalog?

A) unica_acsesutil
B) unica_aclsnr
C) unica_svradm
D) unica_acgenrpt

3. There is a requirement for users to be able to login to any application centrally on the network (i.e. Single Sign-On (SSO)), or the ability for users to authenticate once and then be able to login to any of the applications that they have access to). Using Unica solutions, this can be accommodated by:

A) giving specific permissions on the corporate network.
B) using Unica Platform specific configuration parameters.
C) integrating with an Active Directory solution and using Windows Integrated Login.
D) integrating with an LDAP server.

4. A user assigns a Global Suppression to an audience level. How does Unica Campaign ensure that the audience keys listed in the suppression list will never make it into a list generated by a flowchart? Campaign automatically removes:

A) all IDs in the Global Suppression list from every top level Segment, Sample or Snapshot process.
B) all IDs in the Global Suppression list from the table catalog.
C) the IDs in the Global Suppression list from every top level Select, Extract or Audience process.
D) the IDs in the Global Suppression list from the final Select, Extract or Audience process just before the data is written out of the CampaignSystem.

5. A customer wants to set up their environment to allow concurrent campaign runs and a high volume of users designing ad hoc flowcharts. To control a marketing user's ability to affect performance by profiling database data from within a flowchart, the specialist can restrict the marketing user's ability to profile:

A) when mapping tables.
B) in the flowchart's Admin menu.
C) in the Configuration settings of Campaign > partitions > partition[n] > server > dataProcessing.
D) when configuring the data source.

Solutions: